“Charity is clearly not a sustainable long-term solution to fight poverty. For 3 years now, we have been providing food, healthcare services, decent housing and education to thousands of families of elders and children. Because our approach is holistic, we at Beit el Baraka are impact-driven, working to solve problems from their core by creating integrative models. With poverty being our biggest problem and unemployment lying at the core of poverty, the creation of employment opportunities is essential to achieving sustainable socio-economic development. So what if we started training members from each of our families to become productive? What if we started providing our family members with the necessary skills that would enable them to start working and providing for their elders and/or children? Small impact-driven businesses can set out to solve a societal problem because they are built to deliver. They prioritize impact, value and purpose, and they can drive social transformation and economic development, potentially expanding productive and remunerative jobs, which can lead to a reduction in poverty. When this starts to happen, the circle will be closed, and Beit el Baraka would have served its purpose.”
Maya Ibrahimchah, Founder and CEO